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    The management of Gems of Saint Lucia has positioned its concept to differentiate it from that of its competitors. This differentiation is driven by the marketing channel which is St. Lucian nationals globally with the focus placed on a single destination, St. Lucia. As a result of this strategy, the marketing consultants working with Gems of Saint Lucia will:

    a)  use their knowledge of the island to sell with greater precision and passion -

    b) be conscious that they are contributing to the socio-economic development of the island,hereby creating economic opportunities for their relatives and friends at home.our own text and edit me. I’m a great place for you to tell a story and let your users know a little more about you.

    Connect with Gems:

    Wilson@gemsofsaintlucia.com

    Tel:  1-631-746-2827

     

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    GEMS AT CARIBBEAN TOURISM WEEK, NEW YORK

    Gems of Saint Lucia wishes to congratulate the Caribbean Tourism Organization for putting on a very educational forum last night, June 2nd, 2014, as part of it's Caribbean Tourism Week in New York. Many individuals from the Caribbbean Diaspora came out and it was a great networking opportunity for everyone.  Sandals Foundattion delivered a very comprehensive presentation about their work in making positive differences in the Caribbean region, in the lives of children in particular.  Caribbean Airlines provided a snapshot of the their new vision and Gems of Saint Lucia presented "Gems of the Caribbean" for consideration by the Diaspora, using the Gems of Saint Lucia model, "Marketing is everybody's business."

     

    Here are some pictures to enjoy!  If you are in New York, do try to enjoy some of the other activities being held this week.